The adoption gap nobody budgets for
Enterprises buy software at the speed of procurement and absorb it at the speed of trust. The gap between those two velocities is where most transformation programs quietly die.
June 1, 2026
Writing
Agentic AI meets the change request
The most interesting thing about agentic AI isn't what it can do autonomously. It's what happens when it hits the first approval gate.
May 18, 2026OpenAIAnthropic
What hyperscaler earnings say about enterprise patience
Every quarter, AWS, Azure, and Google Cloud report AI-driven momentum. Every quarter, most enterprises are still deciding which workloads to move first.
May 5, 2026AWSAzureGoogle Cloud
Why good products lose to familiar ones
Superiority is not enough. The switching cost is never just the price of the new tool — it's the accumulated fluency with the old one.
April 22, 2026